Tuesday, May 27, 2014

Why is junk food so addictive...

Americans’ reliance on processed foods and snacks is undoubtedly one of the primary factors driving our skyrocketing obesity and disease rates. Even many people who “know better” have trouble keeping their hands out of the Doritos.

In 2005 alone, Americans spent a staggering $60 billion on snack foods!1 Sugar and salt cravings are often blamed for snack attacks, but how can you stop them?

The truth is, processed foods contain carefully orchestrated flavors and other sensory factors designed to be as addictive as possible. This is in stark contrast to whole foods, the taste and consistency of which was created by nature and therefore work with your body to satiate hunger and nutritional cravings.

As discussed in a previous article, junk food manufacturers have taken flavor science to extraordinary levels, and the artificial ingredients used to produce that sought after “bliss point” can seriously confuse and befuddle your body’s metabolism.

For example, the sweetness from non-caloric artificial sweeteners tends to disrupt your metabolic response to real sugar,2 thereby exacerbating obesity and diabetes. Your body simply isn’t fooled by sweet taste without calories, so it keeps signaling your brain to keep eating, as the point of satisfaction has not yet been reached. Full story...

Related posts:
  1. The Myth of Choice: How junk-food marketers target our kids...
  2. Busted! KFC, Chick-fil-A, Burger King and other fast food restaurants...
  3. “Modern chicken has no flavor” — let’s make it in a lab...
  4. Food cravings engineered by industry...
  5. Why our food is making us fat...
  6. 9 ways that processed foods are slowly killing people...

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