JPMorgan Chase has become the latest company to cancel a question and answer session on Twitter after it prompted a tirade of verbal abuse from thousands of people on the site.
At least two-thirds of 80,000 tweets sent using the hashtag #AskJPM were negative, according to Topsy, which analyses Tweets.
One of the company’s senior bankers who worked on Twitter’s share sale, Jimmy Lee, had planned to take over JPMorgan’s Twitter page on Thursday in an online marketing event.
But by yesterday afternoon due to the scale of the abuse the company cancelled the event, announcing: “Tomorrow’s Q&A is cancelled. Bad Idea. Back to the drawing board.”
The bank has been the subject of criticism since its $13 billion settlement for mis-selling mortgage-backed securities and its $6 billion London Whale trading losses.
Abusive tweets included: “Quick! You’re in a room with no key, a chair, two paper clips, and a lightbulb. How do you defraud investors?”
Another wrote: “What’s your favourite type of whale? #AskJPM” Source...
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At least two-thirds of 80,000 tweets sent using the hashtag #AskJPM were negative, according to Topsy, which analyses Tweets.
One of the company’s senior bankers who worked on Twitter’s share sale, Jimmy Lee, had planned to take over JPMorgan’s Twitter page on Thursday in an online marketing event.
But by yesterday afternoon due to the scale of the abuse the company cancelled the event, announcing: “Tomorrow’s Q&A is cancelled. Bad Idea. Back to the drawing board.”
The bank has been the subject of criticism since its $13 billion settlement for mis-selling mortgage-backed securities and its $6 billion London Whale trading losses.
Abusive tweets included: “Quick! You’re in a room with no key, a chair, two paper clips, and a lightbulb. How do you defraud investors?”
Another wrote: “What’s your favourite type of whale? #AskJPM” Source...
Related posts:
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